5 Inbound Marketing Tips for Your Green Industry Business

Posted on Fri, Oct 24, 2014

By David Crary  

Inbound marketing is increasingly being used by small businesses and green industry businesses alike in place of or as a compliment to traditional marketing. Inbound marketing by definition is; marketing activities that bring visitors in, as opposed to marketers going out to get a prospects attention.  Hence the name- inbound.  It is a way to bring potential customers to your door and allow them to get to know your brand before actually purchasing anything.  It is a wonderful concept to master and it can skyrocket your brand if done right.  Here are a few tips on how to master the delicate art of inbound marketing for small business. 

1. Research 

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Tags: small business tips, green industry business, green industry

Grow Your Revenue: 10 Tips From the Green Industry Buyer Report

Posted on Wed, Oct 22, 2014

By Chad Reinholz


One of the key components of any good marketing strategy is understanding your target audience. Once you've identified your target audience, it becomes easier to craft a compelling marketing strategy.

We recently decided to help green industry businesses better understand their target audience by surveying hundreds of buyers of green industry services. We compiled the information and recently released it in a report, titled the 2014 Green Industry Buyer Report.

The report is chock-full of insightful information. So without further ado, here are 10 things we learned from the Green Industry Buyer Report that will help you connect with your buyers and grow your revenue:

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Tags: green industry business

5 Common Mistakes that Snow Removal Businesses Make

Posted on Mon, Oct 20, 2014

By David Crary  

Get your mittens out because it's time to start thinking about winter (dundundun). Lucky for you, snowstorms mean more business for your snow removal company. As you are already aware, snow removal involves a lot of additional work besides getting your snow boots wet. You also have to stay on top of your paper-work. That is where many small businesses get stressed out. Here are the 5 most common mistakes that snow removal businesses make:

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Tags: snow removal business

Small Business Tips: 10 Powerful Goal-Setting Tips

Posted on Fri, Oct 17, 2014

By David Crary  



It doesn't matter what type of business you are in - goals are imperative to your small business' success. Ask any successful person and they will tell you that they set goals for themselves. However, I am not just talking about making them up as you go along. I am talking about the type of goals that you plan out, that you thoroughly think about and write down. Take the time to make goals for the next six months all the way up to the next six years. It will come in handy for those days where you are feeling a little bit off track. Here are ten small business tips to help you set some powerful (and practical) goals:

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Tags: green industry business, goals, success, communicate,, support,

5 Productivity Tips for the Busy Green Industry Business Owner

Posted on Wed, Oct 15, 2014

By David Crary  

In most industries, it’s not uncommon for companies to dig deep into their pockets to hire productivity consultants. Why? Because they’re worth it. In our industry, however, you might find your best bet is to turn to a source with experience in green industry business ownership that will offer advice for free. And in this article, you’ll find just that. Read on for 5 productivity tips relevant to your business.

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Tags: green industry business, green industry

How your Green Industry Business can Keep Profits up in the Winter

Posted on Mon, Oct 13, 2014

By David Crary  


It's coming. The freezing wind, wet boots, runny noses, and frosty windows are on their way. To many green industry businesses, the winter brings more struggles than the usual trying to get your car to start in the morning. The winter can also signal declining profits. Whether you're based in the Midwest or not, green industry businesses cannot hibernate through the winter and hope to make up for it when spring comes around. That is why I would like to share several ideas of how your business can keep up your profits this winter:

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Tags: green industry business, green industry, business tips

5 Ways Attending an Industry Event will Grow your Business

Posted on Fri, Oct 10, 2014

By David Crary  

In the business-world, it is easy to get caught up with emails and the daily grind of owning a business. As an owner, you are responsible for overseeing all aspects of your business and ensuring that all your ducks are in a row. One duck you might be overlooking though is working outside of the business as opposed to in it.  What I mean by this is getting out of the office and mingling with industry peers to learn more about growing in the industry.  Being present in your industry's network is both wildly helpful and also pretty fun.  Here are a few benefits you could ream by attending an industry event, besides free drinks. 

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Tags: green industry business, business tips

5 Service Scheduling Tips That Will Grow Your Revenue

Posted on Wed, Oct 08, 2014

By David Crary

A recent study by Software Advice, a technology review site, found that the most-requested feature for field service software buyers was scheduling. At HindSite a lot of the buyers we talk to indicate that the biggest pain point in their business is managing their field workers' schedules. Managing a field worker's schedule - especially in a paper-based environment - takes time and effort and is prone to inaccuracies. Even the most diligent businesses disappoint customers - and ultimately lose money - because of the inefficiencies found when they schedule.

But scheduling doesn't have to be a time-consuming, inefficient money pit. Here are five tips that will help your green industry business schedule more efficiently and ultimately increase your revenue.

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Tags: field service scheduling software, green industry business

5 Recruiting Tips for your Green Industry Business

Posted on Mon, Oct 06, 2014


It can be difficult to find responsible and reliable employees for your green industry business.  The best businesses are those that employ people with unique visions, goals, and life passions. In order to recurit the right people for your business, you need to keep a few things in mind.  The first trick is to be open-minded and thorough, having one cookie-cutter image of an employee in mind will limit your options, and your company. Here are some tips we have found helpful in the past. 

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Tags: green industry business, employee satisfaction, tips, recruiting, hiring, teamwork

Small Business Tips: 6 Tips for Terminating an Employee

Posted on Fri, Oct 03, 2014

By David Crary  


The only thing worse that deciding that you have to fire an employee is actually delivering the bad news. This is awkward and uncomfortable for both people involved. But, the time comes when it simply has to be done. Your goal is to make your terminations as smooth and painless as possible. Here are 6 business tips to terminating an employee in your small business: 

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Tags: small business tips, Business management, small business marketing, business tips