HindSite’s Weekly HindSight: Marketing Blowouts, Saying “No”, and Goats!

Top Blog This Week

irrigation softwareHow Irrigation Software Can Help You Marketing for Your Blowouts

Marketing seems to be the biggest struggle for many businesses in the field service industry.  They know how to do the services, talk to customers, and send out a bill, but when it comes time to figure out the entire scheme of marketing, many fail. In fact, our Green Industry Benchmark Report indicated it was the biggest area in need of improvement for green industry businesses.

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Our 3 Favorite “Shares” From This Week

1.       Top 10 Reasons to Join a Peer Group

I’ve been facilitating CEO peer groups with my partner Tom Oyler for over a decade. I thought the best reasons for joining would vary from year to year depending upon shifts in the economy, the market, changing customer preferences. But you know what?  They haven’t.

The number one takeaway year after year has never changed:  Members leave the meetings feeling better and more inspired than when they came in.

 

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2.       Quarterly Questions to Keep Your Business On Track

Most businesses operate — with budgets, sales goals, performance evaluations, and so forth — on an annual basis. But if you wait until the end of the year to assess your operations, it will be too late to make adjustments that could boost your bottom line. So it makes sense to take your business’s pulse on a quarterly basis.

 

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3.       The Value of Saying No

One of my favorite words is no. It’s a word we never say enough in business. When a customer wants to do business with us, we almost always say yes. But is this necessarily the right answer?

 

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Abby’s Post

Hi, I’m Abby, the Marketing Assistant for HindSite.  This week was picked as my week to share one of my favorite things from the Internet.  I wasn’t sure exactly where I wanted to go with this video, considering the Internet is full of so many great things, but I finally decided on a video that cheers me up every time I have a bad day.

I choose the following video because it always cracks me up, especially at [:54].  So enjoy!

 


 



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